Lawton provided us with “#PrintShopLife” for our direction. This poster is actually a 5 page document, and the poster is the leave behind. This Document is presented in a double folded document with four inner pages that give a brief on Lawton and who they are. When unfolded and flipped over you are presented with the poster seen here.
I chose to move forward with a color shift inspired design. The main hierarchy of this poster is the Lawton logo. The color choice was inspired by the CMYK process. When all the logos stack on top of each other they create a nice visual centerpiece. Designed in Adobe InDesign and Illustrator.